Excellent coffee. I don't have the correct vocabulary to describe coffee taste but I know what I like. This coffee is excellent. On the mild side. Smooth. Not acidic at all. The roaster's description hints at a campfire SMORES flavor with graham cracker, toasted marshmallow, and chocolate. I'd fully agree with that. The best coffee I ever had was an $80 pound of Jamaican Blue Mountain I bought for my birthday once a couple years ago. That was fantastic. This is a close second for less than 1/4 the price. I will be ordering more of this.